Friday, August 21, 2009

Impact of Hologram Sticker

There is no doubt about the fact that packaging has a straight impact on sales-an good-looking packaging can certainly influence consumer's perception of the product and build brand recognition. There is once more no doubt about the fact that incorporating holography onto package design is a wonderful way to make your package look good-looking and authentic, thereby rising sales.

The question is whether incorporating
holograms on package is expensive or not. To be frank, holograp
hy increases the overall cost of producing a package but this cost is offset by the extra sales of that product. The use of holograms in the package make your product look more attractive to the customer with its added dimension of uniqueness, its value increases and above all, it becomes a secured product, which in turn leads to brand promotion. The use of holograms on any package serves a multipurpose task of brand promotion, brand protection, safety and of course increased sales.
2d and 3d holograms
visual impact on a package that leads to increased sales and profit, and also justifies the reasonable increase in costs. Holography is indeed a cost-effective way to increasing sales. Holographic packaging certainly heightens the success of new product launches, helps to distinguish their products at the point of purchase, allow brand owners to gain market share, keep their leading market position by establishing a stronger brand identity. There are different types of holographic materials used as a packaging material like foils, films, label materials etc. Holographic materials as a packing material have become very well-liked and economical with the passage of time.

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