There is no doubt about the fact that packaging has a direct impact on sales-an attractive packaging can surely influence consumer's perception of the product and build brand recognition. There is again no doubt about the fact that incorporating holography onto package design is a wonderful way to make your package look attractive and authentic, thereby increasing sales. The question is whether incorporating holograms on package is expensive or not.
Companies have today come to the conclusion that holographic packaging indeed heightens the success of new product launches, helps to differentiate their products at the point of purchase, allow brand owners to gain market share, retain their leading market position by establishing a stronger brand identity.
The tamper evident holographic labels usually have a "dots" release pattern or words VOID, OPENED, etc. showing tampering. Under normal circumstances, the release pattern will appear when the label is removed after the label has been applied. However, there are certain conditions under which the tamper evident feature can be inadvertently activated during the process of affixing the label.
Companies have today come to the conclusion that holographic packaging indeed heightens the success of new product launches, helps to differentiate their products at the point of purchase, allow brand owners to gain market share, retain their leading market position by establishing a stronger brand identity.
The tamper evident holographic labels usually have a "dots" release pattern or words VOID, OPENED, etc. showing tampering. Under normal circumstances, the release pattern will appear when the label is removed after the label has been applied. However, there are certain conditions under which the tamper evident feature can be inadvertently activated during the process of affixing the label.
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